Our Email Philosophy
Email is the North Star of online conversion opportunity. It’s our proven path to building a loyal consumer base that keeps on clicking.
With over 10 years of experience in Brand Management & Digital Marketing, Great Brand Work (GBW) turns your brand’s Email channel into a reliable revenue driver that will help your DTC store hit record numbers in record time.
So. Are you ready to…
3x your reorder rates?
See your DTC shop hit record sales?
Invest in longterm brand loyalty?
We can’t wait to hear about the benchmarks you’re looking to exceed.
Let’s get your emails working.
Our Services
At GBW, we take a holistic approach to assessing your brand’s DTC earning opportunity by understanding what resonates across each channel. We understand how to work strategically and efficiently to exceed your KPIs. We utilize Email as a “North Star” for building a loyal consumer base that keeps on clicking. But, Email isn’t all we do.
If you’re looking to increase:
- DTC Sales
- Conversion Rates
- Reorder Rates
- Average Order Value
- Brand Loyalty & Engagement
Let’s build your brand’s digital ecosystem for longterm success.
-
Explore retainer-based work contracts, which can include everything from strategy to execution. GBW will feel like part of the team while you enjoy extra bandwidth. The results will have your boss asking how you did it.
Here’s where we can help:
-Email Marketing Strategy
-Consumer Journey Roadmap
-Brand Campaign Development
-Automated Email Flows
-Lead Acquisition
-Email Design
-Copywriting
-A/B Testing
-CRM List Management
-Customer Segmentation -
Implementing a combination of automated flows, drip campaigns, and brand campaigns is the best way to optimize your subscriber database.
Here’s where we can help:
-Product Launch Campaigns
-Campaign Development
-Lead Acquisition
-Email Design
-Copywriting
-A/B Testing
-Deployment Strategy
-CRM Management
-Customer Segmentation -
The most successful modern brands grow their audience by increasing visibility, and forming meaningful connections with prospective buyers. GBW can help connect the dots between Email and Social to best optimize community-building brand moments.
Here’s where we can help:
-Copywriting (captions, comments)
-Paid Social Media Strategy
-Organic Social Media Strategy
-Creative Direction
-Influencer Campaign Management
-Community Management -
Is your DTC user experience smooth as butter? Does it support your brand’s Call-To-Action? Does your customer have to click more than one button to find what they’re looking for?
Here’s how we can help ensure your DTC store is set up for success:
-Copywriting (product descriptions, banners, landing pages)
-Shopify Store Management
-Landing Page Strategy
-Landing Page Development
-Product Page Management -
Are you a new brand, or new to the world of digital marketing? It can be a lot! Let us help you out with an approachable marketing plan and some bite-sized goals. We’ll help you exceed them in no time.
